By Elearn (Auth.)
ISBN-10: 0080557449
ISBN-13: 9780080557441
Business atmosphere seems to be on the significant components that impact an organisation's approach. It equips newbies with a portfolio of instruments together with PESTLE, portfolio research, power audits, SWOT and stakeholder research to examine the inner and exterior atmosphere during which their supplier operates and demanding situations them to increase their figuring out in their organisation's strategic direction.
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Mind you, that brings in a point about regulation. Governments will not keep out of the marketplace any more than they will keep out of anywhere else. 3 The key players Source: Keynes (1926) How does micro-economics affect me? The market is what an organisation is about. It is where it sells its goods and services. You have even got an internal marketplace, of sorts - you have internal customers to whom you provide goods and services and internal suppliers who provide you with goods and services.
The first of these players are the stakeholders. This is a broad term that typically encompasses any individual (or group) who affect or are affected by the performance of an organisation. You will examine your roles and responsibilities in relation to stakeholders The focus then turns to your place in the market. Here you assess your customers and potential customers so that you can effectively target them with your products and services. Using market research and tools such as the Ansoff matrix will help to ensure that you make the most of the markets available to you.
This is a broad term that typically encompasses any individual (or group) who affect or are affected by the performance of an organisation. You will examine your roles and responsibilities in relation to stakeholders The focus then turns to your place in the market. Here you assess your customers and potential customers so that you can effectively target them with your products and services. Using market research and tools such as the Ansoff matrix will help to ensure that you make the most of the markets available to you.
Business Environment Revised Edition by Elearn (Auth.)
by Daniel
4.5
